Monday, May 20, 2019
Advertising Causes And Effects Essay
Advertisement industries require affected the human for decades up until these days. We earth-closet see those flashy, catchy and colorful advertisements everywhere especially through mass media. United States was describe as the largest and creative publicize market in the world. Some people thought that advertising does not affect much on their lifestyles and some would just making assumptions that advertisements after part cause negative do to consumers especially when it is related to the products fiber. However, we cannot be too judgmental on advertising industries because they have their own benefits. It is very important to take note that advertising does have its own positive ramp to rudes economy, companies and withal society. Firstly, advertising can bring benefits to the economy. This is because, advertising fork over more jobs compare to the others. They offers diversity of careers option want writers, authors, artist, editors and others.According to the Wor ld Advertising Federation (WFA), US advertising generate 18.2 million out of the 126.7 million jobs in that country (2008). Besides that, advertising give way a enormous share on the countrys economy. Every advertisement that has been divulged, need to pay certain amounts of tax income in order for them to publicize the advertisement to the public. According to the Wall Street Journal, Hungary adopt tax as high as 40% on annual advertising (Feher, 2014). Next, the price of the product go forth in like manner be reduced through advertising. Most of the companies nowadays are more focusing on the quality of their products instead of gaining bring in. One of the strategies that advertisement industries applied in their public relation are by service of process the customers to understand more about the products and the company (McNamara, n.d ). Hence, the economy of the country can really be boosts up through advertising.In addition, the society are similarly affected with the benefits of advertisements. Through advertisements, people can be aware about commercial products and calamities that happened in the world these days. For example, the advertisements that shared on health drinks and toiletry products can generate awareness about health and hygiene to public (Kannan, 2013). Besides, some companies that produce cosmetic products will promote their products by comparing their product and advertise them through mass media.Consumers would have varieties of options to choose by reading or watching those advertisements since 84 percent of mobile users in Malaysia tend to click on mobile advertisements in order for them to find new products and information (Siti Shameen, 2014). Moreover, people can also announce their feeling through advertising.This has seems to be happening in the United States where they allow people to show on their supports regarding the sensitive issues like politics, religion and races. For example, in New York and San Francisco, t hey have the advertisement that shows Muslims are savages. (Badger, 2012). Besides, advertisements can also be used to inform public about social events and performances that are going to be held in the future. For instance, the Ad Council, a non- profit organization in the United States had sponsored many public service announcements like their famous Loose Lips Sink Ships where they run to promote national security during World War II (Morley, 2015). Therefore, advertising brings benefits not only for the consumers but also the society.Next, advertising has made a huge refer on companies. The companies can now create maximal profits through advertising. By having their advertisement aerate frequently through pamphlets, mass media and others, they would attract more customers in buying their products. When they are attracted in tone at the advertisements, they would be intimidated in buying the products thus causing the rise of the companys profit. When the advertisements are be ing aired through the internet, they would reduce more on their capitals thus, maximizing on their profit (Wright,2015)Besides, advertising also encourage the companies to compete and provide new products. When each of the company produce different types of new products with more improved qualities, the other companies would feel challenged thus producing a better quality of the products. By advertising, it can also improve the companys public image among the consumer. This is because when a company produce advertisements through mass media, the consumer would assume that the product is quality-proven. It all depends on the companys decision in conveying the message whether in a good way or the opposite (Thompson, 2014). Thus, advertising contribute to the advantages of the companies.In a nutshell, advertising brings advantages not only for the economy but also to the companies and the consumers. This is because, advertising can bring maximal profits to the company by generating mo re customers in buying their products. Besides that, the consumers would also have the power to decide which product suits them well through the exposure that they get through advertisements. Next, the countrys economy can also be generate by providing more jobs in the advertisements industries. Therefore, advertisements brings benefits to the worlds economy.1. Siti Shameen, M.K. (2014).Malaysians love clicking on mobile ads. New Straits Times. p 5.2. Feher, M. (2011). Hungary adopts tax on advertising revenue. The Wall Street JournalRetrieved fromhttp//www.wsj.com/articles/hungaryadoptstaxonadvertisingrevenue1402511876
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.